Advertising
Week

Design

The 6-Week Lean Muscle Level-Up fitness plan is an intense fitness plan for a serious audience. The monochromatic silhouettetreatment was developed to match the intensity while solving a practical problem: unifying disparate stock photography into a cohesive visual system without a dedicated photoshoot. Stripping away the background, context, and environment keeps the focus on the physique the program is designed to build.

Design

The 6-Week Lean Muscle Level-Up fitness plan is an intense fitness plan for a serious audience. The monochromatic silhouettetreatment was developed to match the intensity while solving a practical problem: unifying disparate stock photography into a cohesive visual system without a dedicated photoshoot. Stripping away the background, context, and environment keeps the focus on the physique the program is designed to build.

Wayfinding